Be in the Know

Meltdown and Spectre: Here's What You Need To Know

Posted by Shane Elliott on Jan 25, 2018 12:21:04 PM

Recently, security researchers at Google discovered two critical flaws in some computer processors. According to the Guardian, "The Meltdown and Spectre vulnerabilities arise from the way most modern processors work, using speculative 'out of order' execution of instructions." 

These flaws impact Intel Processors which are at the core of a majority of web servers and consumer devices worldwide. These flaws are serious and have been given the names Meltdown and Spectre, accordingly. Both vulnerabilities required servers to be patched to ensure complete protection. 

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Topics: Websites, Multifamily

The Fine Art of Rent Renewals

Posted by Amanda Maclin on Jan 17, 2018 9:17:40 AM

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The multifamily rental market steadily climbed upward over the past few years. In fact, lease renewal rates hit a 10-year high. So, what does that mean to you as a property manager?

Forecasts suggest we’ve reached a peak and market shifts may be around the corner. As a result, past motivators for renewing leases may change, and community and property managers may need to develop new strategies to entice residents to stay.

Lease renewal is an art rather than a science, so there isn’t a one-size-fits-all formula that guarantees success. Adding a few creative strategies to your property management toolbox, however, will assist with increasing resident retention and get you a step ahead of volatile market changes. Check out these tips to inspire your efforts.

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Topics: Multifamily

Top 10 Apartment SEO Questions

Posted by Steven Ozbun on Nov 30, 2017 3:56:37 PM

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Getting featured on the first page of search results is a game changer, instantly gaining exposure from targeted searches and driving large amounts of organic traffic to your site. However, even for those with a basic understanding of SEO, the process of launching new SEO efforts is daunting, and with so many questions that cloud the water, it’s hard to find clarity on a strong starting point.

But it doesn’t have to be. Here are the answers to 10 popular SEO questions that will provide apartment marketers a clear understanding of SEO best practices.

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Topics: Search Engine Optimization, Multifamily

Four Tips for Resident Retention

Posted by Steven Ozbun on Oct 31, 2017 11:13:34 AM

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Did you know the cost of turnover, on average, is equivalent to three months of rent? When it comes to multifamily apartment management, filling open units is only the beginning. The hard work begins with resident retention

There are a number of ways to foster resident retention—after all, the longer a good resident is living in your community, the easier it is for you to manage. Throughout this post, we offer four tried-and-true ways to keep residents and prevent churn.

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Topics: Social Media Optimization, Reputation Management, Multifamily

LeaseLabs Client Video Series: Episode 5 Advenir Living

Posted by Steven Ozbun on Oct 18, 2017 2:39:46 PM

Since 1996, Advenir Living, which is based in Miami, Fla., has been a big player in the apartment management scene with a strong focus on its residential properties in Colorado, Florida, and Texas. Powered by a diverse portfolio of more than 11,000 apartment homes, Advenir Living’s momentum is innovative, intensely positive and focused on one goal: They want their residents to “live better.”

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Topics: Web2Print Social, Multifamily, apartment marketing