what inspired your approach to this design?
The Overlook at Saint Gabriel’s is a historic property with beautiful large stained-glass windows and stunning century-old architecture. My inspiration for this project came by wanting to highlight the fine details of what makes this a truly special place to live. My goal was to match the colors and natural light of the stained-glass window and translate that to the new website.
in three words, how would you describe the aesthetic of this website?Modern, Friendly, Inviting
how does a designer in San Diego deliver on the east coast that resonates with Bostonians?
We work closely with our clients to learn as much as possible about the location of the property and surrounding areas. During this process, something that stood out to us was the private shuttle, nearby MBTA stops, and Mass Pike access to connect you to everything Downtown Boston and Cambridge have to offer. After processing all of the information and research, we decided to highlight the convenient location and access to transportation throughout the website, specifically the neighborhood page.
who was the target audience for this apartment website?
obviously design was a focus, but how did you manage to layer in conversion optimization and SEO without compromising the user experience?
Our Websites are creatively and digitally engineered to deliver. Interested?